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Revenues, Costs and Profits
Few weeks ago we saw how the industry giants ended 2016 from a growth perspective. This time we will review their and also several others’ year-end cost structures and profits. We will be covering 11...
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Celebrity Endorsements in Direct Selling
People’s “fame” has been used for a very long time as a marketing tool to create associations with brands. Such endorsements have proved themselves to be effective in building credibility towards a...
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How Much Do Independent Reps Actually Earn?
BBB National Programs, in partnership with the U.S. Direct Selling Association, released the long-awaited new “Guidance on Earnings Claims” in July this year. This new guidance is the most...
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Direct Sellers – How Much Did They Earn Last Year?
Individual direct sellers’ earnings have always created a controversy. Some people strongly argue that it is not possible to make even a part-time income in direct sales, let alone a yearly six-figure...
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